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InvestingInvesting
+4+4
The Final DWNLOAD
Aug 18, 2025

The Final DWNLOAD

No more writing about deals – it’s time to do them.

Chris Peterson
Chris Peterson
InvestingInvesting
+2+2
Wondery, Stern, and the Economics Driving Media’s Reset
Aug 10, 2025

Wondery, Stern, and the Economics Driving Media’s Reset

From $5M shows to $100M salaries — why the old math doesn’t work, and the new playbook that’s taking over.

Chris Peterson
Chris Peterson
NetflixNetflix
+5+5
Podcast Executive Check-In [July 2025 Survey Results]
Jul 27, 2025

Podcast Executive Check-In [July 2025 Survey Results]

A snapshot of where podcasting’s headed—straight from the C-suite

Chris Peterson
Chris Peterson
Barstool SportsBarstool Sports
+6+6
Legacy Media Can't Build Talent. So They're Renting It.
Jul 20, 2025

Legacy Media Can't Build Talent. So They're Renting It.

The most valuable media personalities aren’t coming from TV — they’re coming from podcast feeds.

Chris Peterson
Chris Peterson
AudioboomAudioboom
+4+4
Time to Scale
Jul 13, 2025

Time to Scale

The independents that scale now will define the next era of podcasting

Chris Peterson
Chris Peterson
NetflixNetflix
+4+4
Why Netflix Needs Podcasts
Jun 29, 2025

Why Netflix Needs Podcasts

What ESPN, YouTube, and Goalhanger are getting right — and what Netflix is missing

Chris Peterson
Chris Peterson
InvestingInvesting
+1+1
TV Went Streaming. Newspapers Went Digital. Audio’s Next.
Jun 22, 2025

TV Went Streaming. Newspapers Went Digital. Audio’s Next.

The shift to digital audio is undeniable globally. Next comes the monetization wave.

Chris Peterson
Chris Peterson
InvestingInvesting
+1+1
Audio vs. Video.. and Why I Don’t Care
Jun 15, 2025

Audio vs. Video.. and Why I Don’t Care

The smartest bets in media aren’t choosing sides — they’re building scalable IP (and value) across all formats.

Chris Peterson
Chris Peterson
InvestingInvesting
+1+1
Podcasting Outpaced Expectations in 2024 - And It’s Still Undervalued
Apr 21, 2025

Podcasting Outpaced Expectations in 2024 - And It’s Still Undervalued

The IAB says $2.4B in revenue. The real number is even higher. Here’s what the market missed.

Chris Peterson
Chris Peterson
InvestingInvesting
+1+1
DWNLOAD REPORT: Q1 2025
Feb 17, 2025

DWNLOAD REPORT: Q1 2025

Latest Podcast Industry Trends: A massive M&A deal, Netflix & podcasts?, YouTube, & Q4 Earnings

Chris Peterson
Chris Peterson
Investing in the future of Audio

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Investing in the future of Audio

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